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Bilbao Ideas
The Bilbao Summit does not arrive in a vacuum. It sits at the intersection of several converging ideas — how health technologies should be governed, how AI must earn trust before it scales, and how data can serve people rather than systems.
This page gathers the key intellectual references that have shaped the design of the summit — from Iñaki Gutierrez-Ibarluzea et al.'s landmark paper on the Life Cycle of Health Technologies 2.0, published in Frontiers in Pharmacology, to the OECD's Expert-led Madrid Action Plan and the Blueprint for Better Business AI governance framework.
This is not required reading. It is offered for those who want to understand not just what we will discuss in Bilbao, but why.
The video "The Architecture of Purpose" merges corporate ethics and technical governance using three key sources:
Ethical Foundation (Blueprint for Better Business AI): Shifts the focus from pure automation to human dignity, advocating that AI support human agency and the common good.
Technical Engine (Life Cycle of Health Technologies 2.0): Replaces linear tech adoption with an "infinity loop" where real-world usage systematically loops back through Transition Point X to refine future needs.
Connective Tissue (Health Data Forum Framing Note): Binds ethics and engineering together around the core message: health systems must rebuild trust before scaling intelligence.
Core Takeaway: Tech governance must function as a continuous, human-centered learning loop rather than a static deployment process.